22.09.2017 21:10 Uhr, Quelle: 9to5Mac

iTunes Store doubles movie rental playback time to 48 hours

Apple has slowly been improving the movie rental experience on iTunes this year as it focuses on revenue growth from services. Back in March, Apple introduced a new ‘rent once, watch anywhere’ feature that removed a playback restriction for viewing rentals on different devices. Now, Apple has doubled the amount of time you’re allowed to play a rental after you start watching. more…

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