The latest Sonos ad – shown during last night’s Grammys, alongside one for Apple’s Carpool Karaoke – echoes Apple’s famous ‘1984’ commercial, the hammer thrown through a screen replaced by a speaker thrown through a window. The Verge isn’t a fan.
This is no critique of capitalism, or the American way, or even the dehumanizing effect of technology — she’s only complaining because the people she’s observing haven’t dropped hundreds of dollars on Sonos speakers.
You can judge for yourself below. But if the ad does inspire you to invest in some Sonos tech, Brits might want to buy sooner rather than later as the company has announced that it will shortly be raising its UK prices by up to 25% …
more…Filed under: Apple
