Take a quick look at the landscape of the Internet since last week and it’s quite apparent that Pokémon Go has taken over the planet. Nintendo’s market cap jumped $9 billion since last Wednesday, at least five of the top Techmeme stories right now are about Pokémon, and my mother-in-law (!) is knows where to find all the Pokéstops and gyms around town. Seriously.
The phenomenon is really impressive, but I really don’t understand it. If I were reviewing Pokémon Go in a bubble and hadn’t seen the Internet’s reaction to the game, I’d have written that Niantic/The Pokémon Company should probably scrap the whole game and start over. But people really love Pokémon Go…
more…Filed under: Apple
