Following its introduction at WWDC 2013, Apple's iTunes Radio music streaming service launched alongside iOS 7 in September of last year. The service is available within iTunes on the desktop and the Music app for iOS, allowing users create channels based on artists, genres or songs. To bring attention to the service and increase engagement, Apple may be spinning off iTunes Radio into its own app in iOS 8, according to a report by 9to5Mac.As a standalone application, users will be able to more quickly access iTunes Radio. Psychologically for users, iTunes Radio will be its own app competing with the likes of the Pandora, Spoti