Walmart will begin a holiday sale on Friday that will see the retailer drop price of Apple's iPhone to just $27 with a two-year contract, reports the Los Angeles Times. Though the iPhone 5c is priced at $99 in the App Store, Walmart and other retailers have been selling the phone at a discount since shortly after its September launch. Walmart initially sold the iPhone for $79, but back in October, the company dropped the price on the iP