20.11.2013 09:20 Uhr, Quelle: Macworld UK

Retina iPad Mini's 'secretive' launch continues, shortages persist

The Retina iPad Mini's "secretive" launch was driven by severe shortages, which have not improved since Apple started selling the smaller tablet a week ago, a financial analyst said today.The surprisingly quiet launch of the new 7.9-in. iPad Mini -- Apple simply stuck the tablet on its online store, and hours later deigned only to announce availability via a press release -- was the company's attempt to deal with short supplies, said Brian White of Cantor Fitzgerald."Apple has historically announced pre-order periods well in advance," noted White in a note to clients last week. "We believe limited availability may have driven the company into a more secretive launch this time around."In another note today, White reiterated that, and said the supply situation was still "very constrained."White said that a survey of about 50% o U.S.-based Apple stores showed that only 27% o the

Weiterlesen bei Macworld UK

Digg del.icio.us Facebook email MySpace Technorati Twitter

JustMac.info © Thomas Lohner - Impressum - Datenschutz