11.09.2013 23:06 Uhr, Quelle: The Unofficial Apple Weblog

How Twitter viewed the Apple announcements

Anyone on Twitter yesterday couldn't avoid the rush of tweets about the iPhone 5c and 5s. NetBase is a social media intelligence company that checks the pulse of public opinion through Twitter and other social media, and they provided some data to TUAW about how the announcements were received. The company looked at public sentiment for Apple between September 1 and September 10, with almost 3 million mentions of Apple and new products leading up to the event. According to NetBase, between 10 AM - 12 PM PDT on September 10 there were about 600,000 additional mentions of Apple online, 99 percent of which were on Twitter. The iPhone 5s received the most positive discussion, with 71 percent of all tweets being favorable towards the new phone. The iPhone 5c received 63 pe

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