23.05.2013 11:05 Uhr, Quelle: Engadget

Twitter's Lead Generation Card gives brands your info with just the click of a button

Twitter Cards are meant to enhance a user's -- er, advertiser's -- tweets with relevant links and photo previews. Three such cards currently exist, but today the social network introduced a new one: the Lead Generation Card (marketing speak, much?), which essentially lets users accept discounts and provide the required personal information directly from a business' tweet. The feature is located within a brand's expanded tweet: you simply click a button, and your email ad

Weiterlesen bei Engadget