In Insert Coin, we look at an exciting new tech project that requires funding before it can hit production. If you'd like to pitch a project, please send us a tip with "Insert Coin" as the subject line. Let's face it: heart monitors, whether strapped to our chests or mounted to the front of a treadmill, are an awful pain to use. But, those rate readouts can be quite useful while involved in any sort of physical activity, making them a necessary hindrance. A proposed "smart cycling helmet" from LifeBea
