Qualcomm unveiled its new Snapdragon SoC flag bearer at CES, and here at MWC 2013 we got to see some of what the 800 series can do. Last week, the company revealed the chip's voice activation feature that allows users to wake the chip up using a voice command. We got to see one application of this technology used to launch Google Now using the keywords "hey Snapdragon," though when it makes its way into consumer devices, that keyword will be customizable. It was a limited demo, but the ability to wake your phone and launch apps
