06.02.2013 18:21 Uhr, Quelle: The Unofficial Apple Weblog

What Starfish can learn from its failed Macworld appearance

First of all, if you haven't done so, check out Macworld's Lex Friedman's account of his attempts to view the Starfish smartwatch prototype. Lex does an amazing job at summarizing of how the company stumbled and stumbled again in its attempts to show the Mac community its competitor to the Pebble. TUAW got lucky. It was by pure chance that I happened to return to the visit just as the working prototype was being passed from hand to hand. After about five minutes, the prototype was handed to me. Tale of a failed watch Midway through Friday afternoon coverage, TUAW editor-in-chief Victor Agreda forwarded the team

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