10.01.2013 19:05 Uhr, Quelle: MacNN

Apple losing 'cool' among teens, says marketing group

Apple is losing popularity amongst American teenagers, claims youth-targeted marketing agency the Buzz Marketing Group. "Teens are telling us Apple is done," BMG's Tina Wells remarks to Forbes. "Apple has done a great job of embracing Gen X and older [Millennials], but I donít think they are connecting with Millennial kids. [Theyíre] all about Surface tablets/laptops and Galaxy."

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