Despite the demise of the high-profile iPad-only newspaper The Daily this past week, the Alliance for Audited Media (formerly the Audit Bureau of Circulations) found that 87 percent of US magazine and newspaper publishers have an iPad app.
The AAM's survey, which can be viewed in full here, shows that while iOS apps are in the lead right now, publishers are creating content for a growing number of platforms. Close to 70 percent were creating native apps, while 67 percent were creating web apps. Magazines were much more likely to use
