20.06.2012 22:20 Uhr, Quelle: Engadget

Windows 8 in-app advertisements get their own preview

Microsoft's own advertising blog (yes, it exists) has revealed how its going to frame ads inside incoming Metro-themed apps. While announcing partnerships with six different ad design teams, Microsoft threw up an example, above, that ties together a Seattle Sounders FC app with a panel showing off a pair of Adidas' latest Predator cleats. The adis located at the far edge of the apparently scroll-able app and clicking / tapping on the side will launch into a dedicated page, with a back button visibly ready to swing you back. While it looks relatively unobtrusive at the moment, the background of the app will also be up for ad

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