Samsung is entering the mobile advertising space by working with OpenX Technologies on a project that would let advertisers place ads on its mobile devices, says a report in The Wall Street Journal. This new service would compete with Apple's iAds and Google's own mobile advertising.
Samsung is the leading Android handset maker and the #2 smartphone manufacturer behind Apple. It sells millions of mobile phones each quarter and sees on-device advertising as a chance to grab some extra revenue from its phones.
OpenX Chief Executive Tim Cadogan told The