06.01.2012 17:05 Uhr, Quelle: The Unofficial Apple Weblog

How Apple iBooks needs to compete with Amazon: Cross-platform support

Amazon has trailblazed; Apple has followed. Apple's iBooks program currently allows authors to self-publish ebooks. Authors create their own business built around iTunes Connect, just as they do for self-published apps. So where does Apple have room to improve? What follows is one of several posts about how iBooks can improve to better compete with Amazon. In this post, I discuss Apple's lack of iBook platforms, and what they can do to improve outreach. Imagine you've just bought a book. If it's a print book, you can stick it into your backpack, your purse, or even your cargo pocket -- take it anywhere, read it anywhere. When you're done, you can pass it to a friend. If it's an ebook from Amazon, chances are likely you can read it on nearly any platform you can think of. You can read

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