AdWeek has named Apple’s ‘Get A Mac’ campaign as the Campaign of the Decade in its best of the Noughties round-up.
Praising the effectiveness of the TBWA\Media Arts Lab's/Apple ad, the ads industry bible says: “Apple always diverged from the "speeds and feeds" ads associated with the computer category, but the brand really defined itself with the 2006 launch of TBWA\Media Arts Lab's "Get a Mac" campaign. That series o
