02.11.2009 19:05 Uhr, Quelle: MacNN

Apple expands anti-Windows 7 campaign to Google search

Apple has turned to Google advertising in order to undermine Windows 7, observers note. When entering terms such as "download windows 7" into a Google web search, one of the sponsored links shown may direct users to Apple's Get a Mac website, which attempts to persuade PC owners to switch platforms. The link is displayed under the header "Upgrading to Windows 7," clearly indicating the target audience.

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