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23.10.2009 12:35 Uhr, Quelle: 9to5Mac

Apple’s $110,000+ Boston iPod ad

There’s an Apple iPod ad in Boston, with a trail of political intrigue behind it. The Boston Globe has the story of how the giant-sized iPod ad won approval, and it seems a tale of influence, persistence and deep, deep pockets. The story begins: “The mayor’s campaign treasurer acknowledged this week that he called the Boston Redevelopment Authority two years ago about the permitting process for a massive iPod banner ad along the Southeast Expressway, an outsize display that Mayor Thomas M. Menino’s administration ultimately endorsed, despite its usual discouragement of new billboards.”

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