A large retail chain offered 13-inch iPad Air models to loyalty card holders for $17, with both online orders and in-store collection sales processed and the iPads handed over to their new owners.
It took the company 11 days to realize it had made a mistake, and it is now asking customers who bought the iPads to either return them or pay almost full price for them. Unfortunately for the retailer, the terms and conditions attached to the order did not exclude pricing errors …
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