25.09.2018 18:45 Uhr, Quelle: AppleInsider

Why did Apple spend $400M to acquire Shazam?

Rumors that Apple was seeking to acquire UK firm Shazam Entertainment Ltd. first floated back in December. Following an EU approval process, Apple officially announced it had finalized the purchase on Monday, ostensibly to "provide users even more great ways to discover, experience and enjoy music." That appears to be a major understatement.

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