There aren't many jobs out there where screwing up is rewarded. A neurosurgeon with a 25 percent success rate probably won't be a neurosurgeon for very long. Pilots can only make so many unsuccessful landings before they cease to be pilots (or anything else). Burn enough of those sad grease patties masquerading as hamburgers, and even the world's worst fast food joint will fire you.
But for some reason, if your job involves spreading digital manure about Apple, you can be as wrong as you like as often as you like, and it will never matter. Someone, somewhere, will pay attention to you.
It's been said there's no such thing as bad press. Let's put that to the test.
