Apple has lost its appeal case and Mexico over the naming rights to the iPhone in the country, according to the Wall Street Journal. As we reported in November, in 2009 Apple asked Ifone, a Mexican telecommunications company which registered its name in 2003, to change its name to avoid confusion. The company refused and Apple sued it, saying Ifone had lost its naming rights due to letting the brand lapse. Apple lost its request in court and was subsequently counter-sued by Ifone for damages. Ifone then also sought to cease sales of any iPhone-branded Apple product, which prompted Apple to file its injunction.
According to the Wall Street Journal, "The [
