Web and mobile video will soon get a boost thanks to H.265, a new video codec recently approved by the ITU. H.265, known as High Efficiency Video Coding (HEVC), will deliver high-resolution video with half the bit rate of its predecessor, H.264.
More than 80 percent of web video is now encoded with H.264, and the standard is supported by most technology companies including Apple. The ITU expects companies to start phasing-in support for H.265 in their next generation products and some companies, like Broadcom and Ericsson, have already showcased the technology.
[Via