13.07.2011 20:05 Uhr, Quelle: MacNN

RIM look: brilliant but reactionary, stuffing sales channels

A new retrospective of RIM from anonymous, former executives has painted an image of a company with a long-term difficulty anticipating phone trends. Trouble anticipating demand for personal-oriented smartphones reportedly not only extended to just after the iPhone launch but as far back as 2005, BGR said. Co-CEO Mike Lazaridis not only dismissed now commonplace features like cameras and music playback but basics like easy-to-remember names, dismissing Motorola's RAZR and others only to give in a few years later with the Pearl, Curve, and all its lineup.

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