11.07.2011 21:36 Uhr, Quelle: The Unofficial Apple Weblog

Research shows Apple customers buy more apps, pay more for them

A new report by analyst Gene Munster at Piper Jaffray says that not only are Apple users buying more apps this year than in previous years, but they're also generally paying more for them. The average iPhone user will buy 83 apps in 2011, according to Munster's research, which is 61% more than the year before. And the average price per app, after falling down to the bottom a few years ago, is rebounding at an increasing rate, as developers find more and more ways to add premium value to apps and games. In terms of background, part of the reason for this is the sheer size of Apple's App Store, which now encompasses over 425,000 app

Weiterlesen bei The Unofficial Apple Weblog

Digg del.icio.us Facebook email MySpace Technorati Twitter

JustMac.info © Thomas Lohner - Impressum - Datenschutz