I had the pleasure of spending part of Wednesday afternoon chatting with yap.TV founder & chief marketing officer Shawn Cunningham. yap.TV is a free social TV guide that initially came out for the iPad last fall, and later for the iPhone and iPod touch. We lightly touched on yap.tv last fall when Steve Wozniak appeared on an episode of The Big Bang Theory. At the time, Woz chatted along with viewers through yap.tv, and it turns out he does more than that. He is an adviser for the app itself.
yap.TV is billed as a second-screen companion,