26.03.2011 03:35 Uhr, Quelle: MacNN

Google, MS, Apple among highest-rated brands on earth

BrandDirectory has released their 2011 rankings of the most valuable brands in the world, with tech and US-based companies dominating the list. Google and Microsoft took the top two spots, with IBM and Vodafone at fourth and fifth place and Apple at eighth, with AT&T rounding out the top 10. Though other companies outranked it by brand, Apple rose the most dramatically in of the top 10 in 2011, leaping from 20th last year to 8th, adding $10 billion to their "brand value" (the highest of any company in the top 10), and topping it off with a market capitalization value

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