After a four and a half year run, Microsoft may be retiring its Zune media player. A report from Bloomberg claims the Redmond Company has stopped producing new models of the Zune player due to weak sales and even weaker demand. The company will abandon its hardware efforts and focus on the software side of the media player.
The Zune launched in November 2006, and the media players never caught on with consumers. Even the flashy Zune HD, which launched in 2009 with sleek styling and a nice set of specs, never gained the retail interest that is garnered by the iPod touch. Microsoft's branded media player was always in the shadow of the iPod touch, which grabbed 77 percent of unit sales in 2010. In that same p
