Sony introduced Music Unlimited in Europe last year and is slated to kick off the streaming music service in Australia soon. The subscription service has a library of 6 million tracks that can be streamed wirelessly to Sony TVs, Blu-ray players and the PlayStation 3 with support for portable devices and mobile phones in the future. Before this Australian launch, Michael Ephraim, the CEO of Sony Computer Entertainment, sat down with The Age, a Melbourne-based newspaper.
During the course of the conversation, Ephraim confirmed that Sony needs to be in iTunes as that is the popular format right now. If Music Unlimited takes of