Roku is a brand of digital video players, a member of the growing category of consumer electronics known as internet television. These devices access video and media content on the internet and stream that content directly to your living room. Internet television content includes services like Netflix, Hulu, and YouTube. The Apple TV is the 800-lb gorilla of that market.
The introduction of the Apple TV has been an immense boon for the entire market, according to Anthony Wood, the CEO of Roku. This is because Apple's digital video pl
