12.11.2010 18:05 Uhr, Quelle: The Unofficial Apple Weblog

iAds helping all mobile advertising take off?

The Wall Street Journal is reporting on an interesting effect of Apple's iAd platform -- it seems to be helping the competition. Just a few months after being announced, iAds began appearing in the U.S., and a global launch began earlier this month. Meanwhile, Apple and the Denstu Group signed a deal to bring iAds to Japan. All of this activity has garnered a lot of attention for the mobile advertising space in general, and several providers are seeing greater sales. "ad executives say Apple's entry into the market is giving them a boost," the Journal reports. "That's because iAds has

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