Since I got my new iPhone 4 a few weeks back, I've been playing more games than ever on Apple's little handheld. I just recently got back into Ngmoco's We Rule. It's probably the pinnacle of the "freemium" genre on the iPhone so far. It's free to play, very social, and very much based on timed "check-ins," where you set crops to grow and then come back in a few hours to harvest them. It puts in little blips of gameplay that move you towards a la
