Since some years Apple has had the particular ability in the world of the general public, that is to transform into gold all that it touches. Today, the success of the iPod, the iTunes Store, the Mac, and especially the iPhone proved to their competitors that one should not under estimate Apple since their is a great risk of strongly regretting it. You imagine certainly that the rumour of the arrival of Apple on the market of the bouquets TV creates fear with the large players in this market. One of those which fears most is Netflix, which is making a success of an excellent business of renting in VPC of DVD to the rental of online videos.It certainly speaks of the truth of this story that since Apple is rumoured to be interested in this market, Netflix will agree to be be purchased by Amazon, another competitor of Apple in the market of the online music and probably soon with the eBook. The race thus seems now started. To resist the advance of Apple; why not block them?