The Blu-ray Disc Association today published details of the final specification for 3D-enhanced Blu-ray video. Simply titled Blu-ray 3D, the format will send a stereoscopic 1080p image but, despite the extra data, will only use about 50 percent more data than a traditional, 2D-only image. The relatively efficient storage is helped by an efficient variant of the H.264 video code known as Multiview Video Coding (MVC) that is also backwards-compatible with 2D devices.