Apple is set to launch two new TV ads in response to Verizon's criticism of the company's 3G network. Both ads focus on the iPhone's ability to maintain a voice call while simultaneously using features that require a data connection. The first sequence shows the iPhone interface as the user checks an e-mail, changes reservations and orders flowers without ending each call. The second spot features an iPhone user talking to a friend while checking movie times, sending the theater location and checking out a restaurant.