The launch of Windows 7 in October did nothing to stop an increase in Mac share online, the latest data from Net Applications shows. Although the Microsoft OS was on sale for nine days last month, Windows' combined share of Internet traffic actually dropped to 92.52 percent while Mac OS X profited directly, reaching a new high of 5.27 percent. Windows 7 did gain share and represents 2.15 percent, but its gain was more than offset by a full percentage point of Windows users abandoning Windows XP, in many cases opting for the Mac or other platforms.