05.08.2026 15:09 Uhr, Quelle: MacMinute

Apple’s premium segment share declined to 65% in the first half of 2026 from 74% in the first half of 2022

Global premium smartphone market (wholesale average selling price is US$600 and above) remained resilient in the first half of 2026, with unit sales growing 5% year-over-year (YoY), according to new data from Counterpoint Research. Apple registered 9% YoY growth in the first half of 2026, driven by the strong performance of the iPhone 17 series, […]

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