03.08.2022 18:27 Uhr, Quelle: AppleInsider

Apple looking to expand its nascent advertising business

Apple may be planning on expanding its current first-party advertising offerings with the addition of a demand-side platform, recent job listings suggest.Apple advertisingThe Cupertino tech giant is currently seeking a senior manager for a demand-side platform (DSP), according to a posting seen by Digiday. A demand-side platform is an automated system allowing advertisers to bid on ads.Read more

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