13.05.2019 13:01 Uhr, Quelle: MacMinute

Global customer loyalty a $323 billion endeavor

Customer loyalty is big business and getting bigger. The new research report “Loyalty Big Picture,” from global loyalty expert LoyaltyOne, found that the total 2019 customer ecosystem is a whopping $323 billion.  That loyalty landscape includes $126 billion in direct loyalty and customer relationship management, along with significant investment in technology and transaction enablers and […]

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