Filed under: Portable Audio, Portable Video
The iPod nano is the "most popular music player in history" according to Steve Jobs. So there's nothing like an iSuppli teardown of the new, 3rd gen device to get the ol' analyst juices flowing. So get this: iSuppli claims that for every $149 4GB nano and $199 8GB nano sold, Apple's components costs are just $58.85 and $82.85, respectively. That's an 18.5% lower direct materials cost than the previous nano. In other words, a substantial increase in margins for wh