Facebook seems to be on something of a mission at present to copy all the best features from popular apps and services out there. Just a couple of days after it added Snapchat-style ephemeral stories, it has announced that it has created a GoFundMe type personal fundraising feature.
Personal fundraisers allow people to raise money for themselves, a friend or someone or something not on Facebook, for example a pet. Personal fundraisers will launch in the US for people aged 18 years or older, and in beta over the next few weeks, as we hope to continue to learn and improve the product to make it even more useful. For example, we will begin with six specific categories for critical financial needs and include a 24-hour fundraiser review process. As we learn more, we hope to expand our categories and automate more of the review process.
Although Facebook describes the six permitted categories as ‘specific,’ they seem to cover most potential needs between them …
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