While there had been speculation that Apple might pick up sales from Samsung after its disastrous Note 7 launch, with KGI estimating that Apple could pick up an additional 5-7M orders, this doesn’t appear to be the case. The latest numbers from Gartner suggest that it is Chinese brands that saw the benefit.
The September 2 recall of the Note 7 saw Samsung’s Q3 market share fall year-on-year from 23.6% to 19.2%, its worst performance ever, creating an opportunity for other brands to pick up the slack – but the iPhone didn’t manage to do so …
more…Filed under: Apple
