Pre-order data shows that more people have ordered the iPhone 7 Plus than the smaller 4.7-inch model. It’s the first time that the larger model has proven more popular than the regular one, with the dual camera the most likely explanation.
Apple never reveals the breakdown of iPhone models ordered, but Slice Intelligence has a huge panel of U.S. shoppers who agree to allow the company to roboscan their emails for purchase receipts and report the data. Analysis of almost 32,000 pre-order receipt emails reveals that the breakdown was 55% Plus, 45% regular. This contrasts with just 35% ordering the iPhone 6 Plus and 41% opting for the 6s Plus.
The company also collected data on the colors and storage tiers ordered …
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