An online poll of U.S. iPhone owners found that only 9.3% were planning to upgrade to the iPhone 7 due to the expected design being so similar to the iPhone 6/6s. That contrasts with 25.2% who would upgrade for a brand new design.
At this point, it’s unclear whether Apple is simply holding back significant design changes for a special 10th anniversary iPhone, or is – as a Nikkei report suggested – switching to a three-year major refresh cycle. But the Quartz survey indicates that the latter would be a dangerous move …
more…Filed under: Apple
