Earlier today Apple announced the start of their annual Back to School promotion for 2016. This year eligible purchases of a Mac, iPad, or iPhone will come bundled with a pair of wireless Beats headphones. This is reminiscent of last year’s Back to School promotion, save for the fact that during this year’s promotion for the wireless headphone is the default and doesn’t require an extra $100 expense. The small, but obvious connectivity choice signals a new direction in which Apple wants its customer to think.
more…Filed under: Opinion Tagged: Apple, Back to School
