comScore (www.comscore.com), which specializes in digital media analytics, has released data from comScore MobiLens and Mobile Metrix, reporting key trends in the U.S. smartphone industry for March. Apple ranked as the top smartphone manufacturer with 42.6% OEM (original equipment manufacturer) market share.
Google Android led as the number one smartphone platform with 52.4 % platform market share. Facebook ranked as the top individual smartphone app.
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