21.10.2014 20:00 Uhr, Quelle: Macrumors

Apple Reportedly Preparing Holiday Launch of Apple Pay Loyalty Rewards Program

Apple may have its ready for the holiday shopping season, claims . The loyalty program originally was thought to be launching alongside "Apple Pay 2.0" in October 2015, but recent reports suggest Apple may be pushed it ahead by a year due to merchant demand. A from , described as being "pretty accurate" by sources, claims Apple plans to monetize its mobile payment system by integrating iAds with Apple Pay. This iAds portion of the loyalty system allegedly will use iBeacons and Bluetooth LE to push targeted ads with a "tap-to-buy" button to customers while they are visiting a participating merchant. Apple Pay officially launched yesterday and is compatible with major payment network, including American Express, MasterCard, and Visa. In-store NFC payments will require the iPhone 6 or iPhone 6 Plus, while those devices and the new iPad Air 2 and iPad mini 3 will be able to make online purchases with Apple Pay.

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