02.05.2014 17:35 Uhr, Quelle: Macrumors

Apple Expanding 'Buzz Marketing' Team Focused on Product Placement

Apple yesterday posted a job listing for a "Buzz Marketing Manager" based out of New York (via Dwight Silverman and Business Insider), with the description outlining a position responsible for managing such areas as product placement in film and television and fostering relationships with "high-profile influencers" to promote the Apple brand.- Product placement in film & television. Work with the creative side of film & TV to place Apple products. This includes getting necessary approvals, managing and trafficking product inventory, following up with studios, and monitoring media for successful placements. - Build and maintain relationships with high-profile influencers. Influential Apple users could be directors, actors, artists, athletes,

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