16.01.2014 23:50 Uhr, Quelle: Macrumors

T-Mobile to Expand 'Un-Carrier 4.0' Initiative, Offer Switch Incentives to U.S. Cellular, Regional Customers

T-Mobile will expand its recently introduced "Un-Carrier 4.0" initiative, which saw the company offering to pay up to $350 in early termination fees for Sprint, Verizon, and AT&T customers who switched to T-Mobile. As part of the expansion, first detailed by Re/code, T-Mobile will pay the same contract termination fees for customers currently with U.S. Cellular and a dozen other small regional carriers. T-Mobile also has plans to entice additional customers by accepting a larger number of handsets for trade-in, including damaged phones, albeit for a lower trade-in credit. "This is not just a promotion," T-Mobile marketing chief Mike Sieve

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